Luxury talent

  • Inside Cognac: History, Heritage, and Market - For Korea 2 days / 6:30 PM to 8:00PM - 150,000 KRW per person - Contact us for next class date

    Inside Cognac: History, Heritage, and Market – For Korea 2 days / 6:30 PM to 8:00PM – 150,000 KRW per person – Contact us for next class date

    Plage de prix : 100,00 € à 900,00 €

    📌 Program Overview

    2-day online masterclass exploring the cultural and economic significance of Cognac in the French luxury industry, taught by a leading international expert. Includes live sessions in English and an official certificate from a French government-approved institution.

    See the Korean version in the description below

    👨‍🏫Lecturer

    This masterclass is led by Prof. Bertrand Blancheton, Professor of Economics at the University of Bordeaux and founder of France Luxe Business School (FLBS).
    He is a recognized expert in French luxury brands, the wine & spirits industry, and the cultural and economic heritage of Cognac, with numerous publications and research projects, including collaborations with the French government and industry leaders. Read Bertrand Blancheton’s bio.

    📜Certification

    Participants will receive an official certificate issued by France Luxe Business School (FLBS), a French government-approved institution holding the Qualiopi* national quality certification. FLBS specializes in luxury brand education and is known for its strong connections with the French wine & spirits ecosystem and practice-oriented training.
    The certificate can be used internationally for academic, professional, and career advancement purposes in the wine, spirits, and luxury sectors.

    *Qualiopi: The official quality certification granted by the French Ministry of Labor to accredited training providers.

    💡Program Value – Why Cognac?

    Cognac may be less well-known than wine or whisky in Korea, but in France it is regarded as an equal, or even greater, symbol of luxury. This program offers the opportunity to understand Cognac not just as a drink, but as a core cultural icon of French luxury.

    🎯Audience

    • For students in related fields, for those seeking to enter the sector: oenology, luxury marketing, hospitality/restaurant business
    • For professionals in the industry
    • For amateurs interested in Cognac and French spirits
    • > 18 YO

    📅 Course Overview

    • Dates/Time: Contact us / 6:30 PM – 8:00PM (1hour 30minutes)
    • Language: English
    • Price: 150,000 KRW / 100€
      (Group discount: 7% off for groups of 5 or more → 139,500 KRW / 93€, 10% off for groups of 10 or more → 135,000 KRW / 90€)
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  • Hotel du Palais Biarritz

    NEW TALENT IN LUXURY – Online – Synchronous sessions – 16 hours of training (4 sessions of 4 hours) – June 2025

    “New Talent in Luxury”

    “New Talent in Luxury” is a fully online training program designed to help international students explore the cultural, historical, and strategic foundations of French luxury. Through live sessions, digital resources, and expert-led learning, participants develop the knowledge and soft skills required to pursue roles in the luxury industry.

    📍 Location: Online – Synchronous sessions delivered via video conference, organized by France Luxury Business School (FLBS)

    📅 Duration: June 2025 – 16 hours of training (4 sessions of 4 hours)

    💰 For registration or partnership inquiries: info@flbs-luxe.com

    👨‍🎓 Target Audience: International students in business, foreign language department students, fashion, marketing, hospitality, or design, especially from Asia (China, Taiwan, Korea…), who are:

    • Curious about the French and European luxury universe
    • Interested in soft skills development and career preparation
    • Looking to enhance their cultural understanding of high-end branding
    Registration form for New Talent in Luxury (International program)
    You would like to register for a training course. FLBS thanks you for your choice. Could you please fill out the form below and then click on the 'Submit your pre-registration' button? Thanks
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    New Talent in Luxury
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